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What shall we expect for 2012 HTML5 growing on mobile?

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Strategy Analytics released a study mid-last week forecasting a “huge change” in smartphones’ market within the next two years.

According to the research traded units figures of mobiles allowing HTML5 might increase from 336 million to 1 billion up to 2013 – threefold the current number.

But 2012 outlook is dim to conclude if next year is the year HTML5 will gain the upper hand on native mobile apps, suggests Chris Chodnicki from R2Itegrated reminding “HTML5 promises to deliver universal access and make the creation of portable, scalable applications for browsers” on one hand.

According to him, mobile and tablet sales exceeding one billion and 81 million by following years, respectively, mean mobile landscape is at the edge of a “perfect storm” driven by the duel business/consumer service, clearly keeping the support of a growing influence in everyone’s daily lives.

On the other hand, while this sounds great, “there are still hurdles, specifically in B2B market adoption”, he states. “HTML5 requires a browser capable of supporting its framework. Older browsers may support some but not all the capabilities leaving organizations in a form of purgatory in terms of their ability to fully develop, and implement HTML5 apps. All of that said, most agree it is a foregone conclusion that HMTL5 will be fully embraced as a universal solution, with the reality pointing to 2012 as when the tipping point occurs”, says Chodnicki.


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